Immerse events understands the correct process to deliver a large scale public event.
From developing a brand identity, marketing, applying for Council grants, street closures, liquor licenses, food and vendor management as well as onsite delivery.
Immerse Events were contracted to develop and deliver a large scale community street festival in the heart of Wynnum, QLD - The Wynnum Seafood Festival.
The Wynnum Seafood Festival is a free community event that celebrates the abundance of fresh fish and seafood available to the Moreton Bay region.
This was a strategic plan to activate and showcase Wynnum and we worked with naming rights partner Niclin Group and Brisbane City Council, to develop a “Seafood Festival Concept” and produce a street festival with two stages, 100 stalls, licensed areas and 15,000 pax attendance.
We know that it all starts with the community and our process is simple. Get out on the street and Immerse ourselves into the community. Meet the local business, see if their willing to participate and most importantly be ambassadors for the event!
These types of community events have a proven track record for longer term repeat business for the local area and we take pride knowing that the perfect event and a real experience can create community pride and a year round talking point.
The Immerse team has been involved in planning large scale festivals such as Teneriffe Festival (50,000pax) The End of the Line Festival (15,000pax) and Valley Fiesta (50,000pax)
We know how to coordinate over 200 different suppliers to bump in an event from 3am in the morning to programming the right bands, sponsor activation's and community workshops to create the perfect event .
From developing the brand identity, marketing, applying for Council grants, street closures, liquor licenses food and vendor management as well as onsite delivery. Immerse takes care of all of the detailed planning required for a public event including the dirty work. Like getting up at 2am to meet traffic control, bumping in toilets and fencing and waste management.
Our creative producer Jonny Ruddy has programmed many different events and the Seafood Festival included a Mud Crab race and auction, cooking demonstrations, prawn peeling competitions, panel discussions, childrens rides and live bands.